Online ads are among the most effective vehicles for promotions ever devised. The ability to precisely engage specific individuals and groups is the bedrock upon which giants like Google and Facebook......
When Online Ads Do More Harm than Good
May 26, 2016
by Kevin Brooks
What Color is Your Predictive: Laboratory vs. Operational
April 26, 2016
by Kevin Brooks
Spring is in the air, and it's the time of year when sales conferences are in full swing. Recently, the DxContinuum schedule included stops at the TOPO Sales Summit in San Francisco, the AA-ISP......
Bringing Data Science to the Art of Selling – the Genesis of DxC SalesSuite
November 25, 2015
by Debu Chatterjee