DxContinuum Blog

Nominal or Numeric -- That is the Question

October 26, 2016
by
Dr. Kannan Govindarajan
To be, or not to be, that is the question: Whether 'tis Nobler in the mind to suffer The Slings and Arrows of outrageous Fortune, Or to take Arms against a Sea of troubles, And by opposing......

A Closer Look at Predictive

August 26, 2016
by
Kushal Chatterjee

Predictive analytics is a fast-emerging category in marketing and sales technology. It is also something of a buzzword, but even with the surge in growth for this type of software not many people......

Can the Taylor series improve performance of machine learning algorithms?

August 03, 2016
by
Dr. Kannan Govindarajan

At DxContinuum, machine learning is an important component of our approach to delivering accurate predictions for sales and marketing teams. This is also an exciting area of ongoing research in......

Your CRM Data is Better Than You Think

June 10, 2016
by
Dr. Kannan Govindarajan

Recently, I was presenting to a senior executive at a large IT company. He stopped me at the beginning of my presentation with the following words: